Murali Murthy and his wife, Shalu, are amazing examples of the famous Buddha quote, “Thousands of candles can be lit by a single candle and the life of the candle will not be shortened, happiness never decreases by being shared.” In fact, Murali and Shalu encourage others to, “Light 10,000 candles!” They are fully committed to enhancing the lives of others today and building a foundation for future generations to follow.

What Murali and Shalu do to help others prosper in this world cannot be quantified, as it is far-reaching and long-lasting. Giving generously of their time and talent to help others thrive in life is who they are, as Amway Business Owners, mentors, friends, and neighbors. Murali says, “We empower people to pursue a distinct and enduring mission for people’s long-term advancement and well-being. We exist to help others live better lives – and the Amway values of partnership, integrity, personal worth, achievement, responsibility, and free enterprise provide the direction.”

It all began when Murali and Shalu moved from Dubai to Toronto, Canada in 2002. As a Senior Marketing Executive for J. Walter Thompson in India and Bates Pangulf in Dubai, Murali was confident he would succeed in Canada. And he did. But what he also discovered is that many educated jobseekers, including several immigrants like himself, struggled to find professional jobs. This led him to co-create CAMP, the Canadian Association of Marketing Professionals. He became deeply involved in the organization dedicated to helping New Canadians integrate into the job market through industry-tested tools, resources, and mentorship. His communication and branding skills combined with his team-building experience as an IBO contributed to his rise to Chairperson of this volunteer-run organization.

Murali was also instrumental in forming Peer Mentors Canada (PMC), an organization that empowers leaders with the skills to succeed and the mindset and resources to give back to the community. He emphasizes, “The principles I’ve learned in the Amway Business guide me in empowering leaders through CAMP and Peer Mentors Canada.”

To share his expertise as a branding coach and marketing keynote speaker, Murali created The Ace World Foundation. “As an IBO, I’ve learned to communicate more effectively– and discovered the importance of delivering clear, engaging messages with empathy.”

“I quickly developed my presentation skills when I became an IBO,” explains Murali. “We were introduced to others like us – people who wanted to improve their lives, and longed to help others do the same. When you witness the positive impact you have on others, it’s energizing. The more we do, the more we want to do, and the more we want others to feel the joy of giving back. As we say, Light 10,000 candles!”

Murali and Shalu have just begun to set the world aglow with their generosity.